Matho has new Photoetch Letters and Brass Strips

This is partial text from the full article (usually with photos) at https://armorama.com/news/matho-models-photoetch-letters-and-brass-strips
Matho has new Photoetch Letters and Brass Strips
I get that the strips can be used for lots of bits and pieces on vehicles but what would one use the letters for?
Many kits don’t have company brand names on them due to licensing issues. The letters could be used for them, registration letters, custom signs, street names, etc., etc…