I have had my dealings with SJR myself. They don’t take criticism well.
The Revell and Mongram molds they got, were actually from Atlantis. In order for Atlantis to get the other tooling that Revell had and wanted to sell, Atlantis had to take everything or nothing. So Atlantis pretty much gave SJR the stock car tooling for the cost of having the tooling shipped (pretty sure Atlantis got the Revell tooling for a song, after all Blitz (on paper at least) paid $50000 for the entire Revell USA catalog).
The glass tool was missing from the lot, and the tire tool that was there was worn out, which is why they had to make new ones.
Pretty sure the Chinese gov’t doesn’t own any Revell tooling. While they are obviously being held in China, Revell paid for and still own the tooling.
Not sure why they would need to have their tooling cut in China, considering they have done everything in the US so far, doing the Gen 7 car shouldn’t be any different.
Considering there hasn’t been tooling cut yet (as NASCAR keeps making changes to the Gen 7 car, and SJR don’t want to start cutting until the car is finalized), they can only speculate based on the CAD drawings as to whether it is “Tamiya” quality.
Multi-colored plastic? Bandai has been doing it for years, so not really anything new, just a matter of getting the dye in the plastic correct, which shouldn’t be that hard. Their vinyl stickers aren’t your grand daddy’s vinyl stickers. Whatever they are using they are ultra thin, good sticking power, and can be put on and taken off a few times (to re-position) without loosing tackiness.
As far as them being for kids? I don’t think that is their intention, but for the casual modeler that maybe just wants a replica of their favorite driver’s car, without having to paint the car.
I will withhold judgement of the kits until I have them in my hands. I am sure they will manage to F something up, but I think they will be better than their current kits, which aren’t that bad.